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World’s biggest advertisements: The bigger, the better!

Gone are the days when bill-hoardings were just high enough. Technology travels miles with long hoardings stretched across the deserts to sky high signposts. Let’s take a look at what the mega length...

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Copy writing for the audio-visual media

With the advancement of technology, different mediums have become strong platforms for effective communication. One such medium is the audio-visual one, which has gripped the entire globe . Advertising...

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5 Main aspects of understanding the basic elements of advertisement

Companies use the tool of advertising to promote their product across the target audience. What one seeks is an ad which will capture its reader/audience instantly and convert them into...

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